The Missing Ingredients in Organic Cereals

Kids who go organic for breakfast may be missing out on their vitamins.
Since the 1940’s, commercial cereal companies have been adding vitamins to their flakes, puffs and O’s in order to replace nutrients stripped away during the manufacturing process. But the main appeal of organic cereals is that they’re made with only natural, organically grown ingredients free of additives, including artificial preservatives and colors — and often, vitamins.

The New York Times

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